Fred Flintstone just might have been ahead of the curve when it comes to data longevity. Whether Fred knew it or not a new start up named Cranberry has released a DVD (Digital Versatile Disc) that will carve your data into stone. Yes stone! The synthetic stone which has a diamond-like surface and requires a special high-intensity laser to be etched has a lifespan as Cranberry puts it “as long as the pyramids” with it’s 1000 year longevity rating.
As if the 1000 year rating didn’t make you take an interest in this disc how about these stats
- Withstands temperatures of 176°F indefinitely
- Withstands the full spectrum of the sun, including UV rays indefinitely
- No Ink
- No Adhesive
- No Reflective layer
- No Fading
Joe Beaulaurier, Cranberry’s chief marketing officer said, “For the military, there’s no heat, light, magnetic waves, or environmental abuse that will have an impact on these discs.”
Reading the list makes the disc a dream disc for any geek, photographer or anyone that leaves their discs places where it’s too hot. Everyone knows that normal discs shouldn’t be counted on for any longer than 2-5 years. Many of the downsides to current discs (yes, including gold discs) is that they all will fade, the reflective layer will dull, the adhesive will degrade the ink and so much more. This disc technology offers more, because it does “etch” your data into the synthetic stone.
If you’re still wondering if this wonder disc is all it’s cracked up to be, don’t be surprised if the Library of Congress decides to store data on them as they have already begun researching and studying the technology as a possible alternative to their current storage.
Currently Cranberry only offers the DiamondDisc in DVD format. The disc is compatible with “most” players, meaning that they can’t promise it will work in all players. But they do plan to release a Blu-ray version of the disc in the future. For now though if you want to etch your files into this disc you’ll either need to upload your files to Cranberry via their website and they’ll create your disc for $35. On the other hand if you prefer to etch your own discs you’ll need the special Cranberry burner so be prepared to fork over nearly $5,000.
For more information check out Cranberry’s website
















